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Jamyr + Greenhouse: scalable role-specific recruiting videos — implementation guide, metrics, and best practices

Titus Juenemann December 25, 2024

TL;DR

The Jamyr–Greenhouse integration maps Jamyr’s strategist-driven video workflows and on-demand editing services directly into Greenhouse job postings, enabling teams to publish role-specific videos at scale without heavy internal production. This guide covers what the integration does, which teams and company sizes gain the most value, step-by-step implementation checks, metrics to measure success, and tactical best practices for short-form recruiting video. Conclusion: combining Jamyr’s video production pipeline with Greenhouse job mapping improves candidate engagement and apply rates; pairing that output with AI resume screening tools like ZYTHR completes a streamlined hiring funnel that saves time and improves the quality of candidate selection.

Jamyr’s integration with Greenhouse connects video content workflows directly to job postings so recruiting and employer brand teams can collect, edit, and publish candidate-facing videos at scale. The integration maps Jamyr assets to Greenhouse jobs, embeds video widgets on career pages and job descriptions, and auto-generates landing pages so video content appears where candidates make application decisions. This article explains how the integration works, which teams and company sizes get the most value, practical implementation steps, key metrics to track, and best practices for using short-form video to improve candidate engagement and conversion.

At a high level, Jamyr provides a strategist-led, end-to-end video pipeline: playbook creation (question prompts), lightweight video capture (no app required—upload via weblink), and an on-demand editing team that transcribes, resizes, brands, and delivers assets across channels. When connected to Greenhouse, those assets are linked to job postings so every role can have role-specific video content without manual file management.

Core capabilities of the Jamyr–Greenhouse integration

  • Automatic job linkage Jamyr maps video submissions and edited assets to specific Greenhouse job IDs so videos display on the correct job postings and landing pages.
  • Embed video widget Add a responsive video widget to career pages or job descriptions so candidates see role-focused clips inline with application forms.
  • Weblink uploads (no app) Stakeholders record on their phone and upload via a unique weblink — no app download, login, or password required.
  • On-demand editing team Jamyr’s editors trim, transcribe (captions), add logos/intros/outros, and deliver multiple sizes for web, social, and email.
  • Auto-generated landing pages Each job can have a dedicated video landing page that’s shareable on social or included in recruitment campaigns.
ZYTHR for Greenhouse – Featured Section
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Who benefits most from this integration

  • Recruitment marketing teams Scale role-based creative quickly to promote open roles and improve click-to-apply rates.
  • Sourcing and talent acquisition Use short video snippets to communicate role context and increase response rates from passive candidates.
  • Employer brand and candidate experience owners Standardize messaging and showcase authentic employee perspectives across job postings.
  • Large hiring programs (high volume/enterprise) Automate content collection and editing for hundreds of jobs without needing internal video production capacity.
  • Small teams with limited creative resources Leverage Jamyr’s strategists and editors to produce polished video assets without hiring or training an in-house team.

Feature to benefit mapping

Jamyr Feature Recruiting Benefit
Strategist-created question playbooks Consistent, role-focused messaging that reduces rework and speeds up recording
Weblink upload (no app) Higher contributor participation; fewer technical barriers for hiring managers and employees
On-demand editing team Fast turnaround and multi-format outputs for web, social, and email
Greenhouse job mapping Automated placement of videos on correct job pages, maintaining content relevance at scale
Auto-generated landing pages Easier distribution and tracking of job-specific campaign links

How the integration flows in practice: connect Jamyr to Greenhouse via the developer integration, authorize job access, and map required job fields (job ID, job title, location). Once connected, configure which jobs or job types should automatically receive a Jamyr widget or landing page. When contributors submit recordings through Jamyr’s upload link, the platform tags the submission to the target job and sends it to the editing queue. After review and edits, final assets are attached to the Greenhouse job posting and published to the career site or landing page.

Implementation checklist

  • Pre-launch planning Define use cases (sourcing videos, job day-in-the-life, recruiter intros), choose initial job types, and identify contributors.
  • Integration setup Install the Jamyr app in Greenhouse, authorize API access, and map job fields.
  • Create playbooks Work with Jamyr strategists to create concise question sets tailored to role families and levels.
  • Pilot and iterate Run a small pilot (5–20 jobs), review edit quality, measure apply-rate lift, and refine playbooks.
  • Scale Roll out to additional teams, add widget placements, and integrate into sourcing/social campaigns.

Best practices for recruiting video content

  • Keep clips short Aim for 30–60 seconds for job intros; 15 seconds for social snippets to maximize completion rates.
  • Ask action-oriented questions Prompts like 'What’s one project a new hire would own in month one?' produce practical, decision-useful responses.
  • Brand consistently Use Jamyr’s editing team to apply consistent logos, colors, and lower-thirds to maintain employer brand integrity.
  • Always include captions Transcriptions increase accessibility and engagement for candidates viewing with sound off.
  • Use role-specific CTAs End videos with a clear next step (apply link, recruiter contact, or calendar booking).

Common questions about Jamyr + Greenhouse

Q: Does the integration require a partner implementation fee?

A: Jamyr lists no partner implementation fee for the Greenhouse integration; standard onboarding and configuration are handled through Jamyr and can be tailored to account size.

Q: Do contributors need to download an app to submit video?

A: No — contributors upload via a unique weblink generated by Jamyr, which removes friction and increases participation from hiring managers and employees.

Q: How are edited assets attached to Greenhouse job postings?

A: After editing, Jamyr attaches finalized video assets to the mapped job in Greenhouse (or provides the embed code/landing page URL) so the content appears on the job posting or dedicated landing page.

Q: Is content localized for different regions?

A: Jamyr supports English workflows and can be used across EMEA and North America; localization typically requires tailored playbooks or regional contributors to ensure relevance.

Which metrics should you track to measure impact? Start with candidate-facing engagement indicators: video views, view-through rate, and click-to-apply rate on job postings with video versus control postings. For broader recruiting outcomes, monitor application volume, source-of-hire from video campaigns, time-to-fill for roles with video assets, and quality indicators such as interview-to-offer ratio. Use campaign UTM parameters and Jamyr landing page analytics combined with Greenhouse applicant source tags to attribute results accurately.

ROI and resourcing considerations: Jamyr reduces the time internal teams spend producing video by providing strategists and editors, which converts into faster content cycles and more consistent creative. While there’s an operational cost for Jamyr’s services, the likely returns include higher apply rates, improved candidate clarity (reducing unqualified applicants), and lower sourcing costs from more effective social campaigns. For accurate ROI, track cost-per-applicant and time-to-fill before and after rollout.

Common troubleshooting and mitigation steps

  • Job mapping errors Verify API credentials and job ID mappings in Jamyr’s integration settings; refresh connection if job links don’t appear.
  • Upload failures Check contributor network conditions and browser permissions; encourage use of the latest browser version and retry uploads.
  • Widget display issues on career site Confirm the embed code is placed in the correct template region and that content management caching is cleared after install.
  • Caption or transcript inaccuracies Request manual transcript reviews from Jamyr editors for domain-specific terminology or role-specific acronyms.

Practical rollout timeline (example): Week 1 — define use cases, select pilot jobs, and set success metrics. Week 2 — configure Greenhouse integration, create playbooks with Jamyr strategist, and prepare embed placements. Week 3 — collect recordings from contributors and route to editing. Week 4 — publish edited assets to job postings and run initial campaigns, then begin measurement and iteration. A phased approach reduces risk and provides early proof points to justify scaling.

Sample KPIs to track in month 1 vs month 3

KPI Month 1 Target Month 3 Target
Video view rate (per posted job) 30% 45%
Click-to-apply rate (jobs with video vs without) 5% lift 10% lift
Time-to-fill reduction 5–10% reduction
Contributor participation (recordings per hiring manager) 2–3 recordings 4–6 recordings

Real-world examples of use: a global enterprise uses Jamyr+Greenhouse for campus recruiting job pages, creating short 'day-in-the-life' clips that increase application volume from students; a mid-market tech company uses the integration to produce role-specific recruiter intros linked to referral campaigns, lifting referral-to-apply conversions; a small startup uses Jamyr editors to convert subject matter expert recordings into social ads that feed a hiring funnel and reduce paid sourcing spend.

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