LoopWorks + Greenhouse integration guide: features, implementation, compliance, and ROI

LoopWorks’ Greenhouse integration brings global, compliant SMS and direct-messaging functionality into your hiring workflow. It centralizes consent management, automates candidate notifications tied to Greenhouse steps, and provides recruiters with a one-click 1:1 chat via a Chrome or Edge extension so teams can move candidates through the funnel faster. This article explains how the integration works, who benefits most, practical implementation steps, measurable KPIs, and compliance considerations to help talent teams decide whether LoopWorks is the right messaging layer for their Greenhouse instance.

At a high level the integration attaches messaging triggers and recruiter chat actions to Greenhouse business process steps and candidate records. Recruiters receive a unique virtual phone number, LoopWorks manages consent globally on the employer’s behalf, and automated messages are triggered when candidates hit configured stages — reducing manual outreach and improving candidate response rates.

Core features and how they add value

• Consent Management LoopWorks captures, stores, and surfaces candidate consent so messaging complies with regional rules — this reduces legal risk and simplifies audit trails.
• Automated Notifications Trigger SMS notifications directly from Greenhouse business process steps (application receipts, interview reminders, follow-ups) to keep candidates engaged without manual effort.
• Direct 1:1 Chat for Recruiters Recruiters get a virtual number and a Chrome/MS Edge extension that adds a messenger icon beside candidate phone numbers for instant, logged conversations.
• Global Coverage Supports messaging workflows across North America, EMEA, APAC and South America with localized consent management and language support (English, Chinese, French, German).
• No Partner Implementation Fee LoopWorks lists no partner implementation fee which lowers initial cost of getting started with the Greenhouse integration.

Who benefits most — typical buyer personas

• Enterprise TA Ops and Compliance Teams Large organizations (1,001+ employees) that require centralized consent handling and audit logs to satisfy cross-jurisdictional compliance.
• Recruiters and Sourcing Teams Teams that need fast response cycles and want to replace slow email chains with instant, trackable SMS conversations and resume requests.
• High-volume Hiring Programs Campus recruiting, hourly hires, or campaigns where automated notifications at scale improve throughput and reduce recruiter time per hire.
• Regional Recruiters Hiring teams operating across APAC, EMEA, and South America who need localized consent flows and multi-language support.

How the integration works — step-by-step flow

• Install and authenticate Add the LoopWorks app to your Greenhouse instance and authorize API access needed to read candidate records and business process steps.
• Assign virtual numbers Loop assigns virtual phone numbers to recruiters; numbers are displayed and used by the Loop Messenger extension.
• Consent capture When a candidate provides a phone number, LoopWorks captures consent per regional rules and stores consent metadata linked to the Greenhouse record.
• Configure automated triggers Map Greenhouse business process steps to SMS templates so messages send automatically when candidates transition between steps.
• Engage via 1:1 chat Recruiters open the Loop Messenger icon next to a candidate number to chat, request documents, or share links — all messages are logged into the candidate history.

Implementation checklist

• Technical prerequisites Greenhouse Business/Partner access, API keys, permissions to install Chrome/Edge extensions, and SMTP/SMS vendor details if used.
• Data mapping Decide which Greenhouse fields map to LoopWorks (phone, preferred language, consent flag) and ensure consistent formatting.
• Consent language and UX Draft opt-in copy for applications and candidate touchpoints; test in each target region for legal sufficiency.
• Template and trigger plan Create SMS templates, set Business Process Step triggers, and define escalation rules for non-responses.
• Testing and QA Run sandbox tests for message delivery, opt-outs, and chat logging before rolling out to production recruiters.

Compliance and privacy are central to using SMS at scale. LoopWorks emphasizes globally-compliant consent management and stores consent metadata linked to candidate records. Organizations should still validate that template copy, retention periods, and data transfer practices meet regional laws such as TCPA-like frameworks, GDPR-equivalent requirements, and local telecom regulations.

Sample SMS templates by trigger

Key metrics to monitor after deployment include opt-in rate, delivery rate, response rate, time-to-schedule (after message), and recruiter time saved per candidate. Track these against baseline email or phone metrics to quantify impact and iterate on templates or triggers.

Estimate ROI with a simple example: if each recruiter saves 30 minutes per week by using LoopWorks chat and automation, for a 10-person recruiting team that’s 5 hours weekly saved. Over a year, that time savings converts to FTE-equivalent effort and reduced time-to-hire; combined with improved response rates and fewer missed interviews, the integration typically pays for itself within months for mid-to-large teams.

Best practices and operational tips

• Keep messages concise and actionable SMS is a short-form channel — include a single CTA and a short link to reduce friction.
• Respect local hours and timezones Schedule outbound messages during regional business hours to improve deliverability and response.
• Monitor opt-outs and refine cadence Track opt-out reasons and lower frequency if churn is high; use automated re-permission flows where appropriate.
• Log everything to Greenhouse Ensure chat transcripts and consent flags are recorded to the candidate timeline for compliance and future reference.

Integration architecture components

Real-world scenarios: A multinational enterprise reduces interview no-shows by sending localized SMS reminders and one-click rescheduling links; a high-volume hourly hiring team triggers automated application support messages to reduce drop-off; a sourcing team uses instant messenger to request resumes and confirm availability in under two minutes instead of multiple emails.

Common questions about LoopWorks + Greenhouse